GSI Commerce Inc. said Monday that its Global Marketing Services division has acquired ClearSaleing Inc. for an undisclosed sum.
ClearSaleing of Columbus, Ohio, provides online marketers with tools to analyze the effectiveness of their campaigns. ClearSaleing will operate as a wholly owned subsidiary of GSI’s
Global Marketing Services division, which includes seven other companies. Deann Harvey, chief sales officer of GSI’s Global Marketing Services division, will be its chief revenue officer.
GSI (NASDAQ:GSIC) provides a wide range of e-commerce and digital marketing services to brand manufacturers, retailers, sports teams and leagues, and entertainment properties. It’s based in King of Prussia, Pa.
http://www.bizjournals.com/philadelphia/news/2011/01/10/gsi-commerce-buys-clearsaleing.html?ana=yfcpc