Thursday, August 7, 2008

Google to Acquire Russian Digital Agency Zao Begun

http://promomagazine.com/news/google_acquire_russian_zao_begun_0722/

Google will acquire Zao Begun, a Russian digital advertising agency, for $140 million.
The transaction is expected to close in the third quarter.
According to Google, the purchase will give advertisers access to a broader network of sites to advertise on and publishers will benefit from a wider set of advertisements to run on their sites.