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Friday, July 11, 2008

Ad Spending Forecast Lowered Again

http://www.nytimes.com/2008/07/09/business/media/09adco.html?_r=1&oref=slogin
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      • At GM, 25% of Marketing Dollars Doled Out to Digital
      • Coke Eyes Marketing as Area for Cost Cutting
      • Inside OMD's Reorganization
      • Fast Forward: Tech Giants Scramble For Bigger Piec...
      • Omnicom Sees Opening for Acquisitions
      • Publicis Buys Korean I-Shop
      • Big Communications acquired by Meredith
      • What to Expect from P&G's New Marketing Chief
      • SMG broadens social circle with new acquisition
      • Creative Outdoor Advertising buys PartnerBin
      • Spending on online advertising surpasses TV, repor...
      • Beer Marketers Still Slow To Pour Dollars Online
      • GM Cutting Budget
      • Jim Stengel stepping down
      • Winning new Agency business
      • General Mills Credits Ad-Spending Hike for Increas...
      • CoActive Buys Mktgpartners
      • Corporations lend a hand to hip-hop and R&B artists
      • Alterian acquires Mediasurface
      • BBDO Buys Barefoot
      • Point.360 Acquires the Assets of DNS Digital Post
      • Ad Spending Forecast Lowered Again
      • Slowing Economy Hits Online Advertising
      • Wunderman Adds Chicago Web Shop
      • IDC: Worldwide spending on Internet ads to reach $...
      • Promotional Product Sales Peak at $19.5 Billion:
      • Deluxe to acquire Hostopia.com
      • Austin Ventures, Atkinson form media company
      • Online advertising to hit $1.5 billion: IAB Canada
      • VSS acquires Brand Connections
      • Agencies Seek the Right Mix
      • TNS Rejects 3rd Bid From WPP
      • Publicis to Buy Kekst Public Relations Firm
      • Cohn & Wolfe and GCI Group Merge
      • SilverBirch to Acquire Red Mile Entertainment, Hol...
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