Tuesday, April 13, 2010

Shout Out: MDC Partners Creates Production Co.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=124242

MDC Partners, the holding company whose portfolio spans from direct mail to crafting ads for Burger King, is moving into TV production. The company has formed a quasi-studio that already has a show lined up on Bravo.

MDC has a majority stake in Shout Media, newly structured with producer Michael Rourke, who oversaw a run of syndicated court shows for Sony Pictures Television. Along with producing traditional TV series, Shout will develop branded entertainment content for clients represented by MDC shops.