Publicis Is in Lead to Acquire Razorfish

French advertising company Publicis Groupe is in the lead to buy Microsoft Corp.'s digital ad agency, Razorfish, according to people familiar with the matter.
At least two of the world's largest advertising holding companies have made bids for Razorfish, including Japan's largest advertising firm, Dentsu, the people said. Microsoft has told Dentsu that it is entering into due diligence with another bidder, according to one of the people. There is no deal yet.
Publicis bid between $500 million and $600 million for Razorfish, and Dentsu made a higher offer, according to people familiar with the bidding http://online.wsj.com/article/SB124951418129209169.html