hicago-based private equity firm Lake Capital wants to build an agency-services holding company, starting with the acquisition of London-based agency network Engine Group, whose portfolio includes Deep Focus, Noise and others.
"Our thesis is that pre- and post- the Omnicom-Publicis merger and lack of completion, there's a real opportunity to create a middle-market player in the space," said Lake Capital Co-founder Terry Graunke. He said the group considers mid-market to be an operation with $500 million to $2 billion in revenue.
