Monday, December 21, 2009

DirectMail.com acquires Eagle Direct, expands sales division

http://www.btobonline.com/apps/pbcs.dll/article?AID=/20091209/FREE/912099998/1078/newsletter011
Integrated direct marketing company DirectMail.com has acquired Eagle Direct, a specialist in personalized multi-insert pieces.

Financial terms of the deal were not disclosed.

In the past, DirectMail.com has outsourced its own insert needs to Upper Marlboro, Md.-based Eagle Direct to manage its production overflows. DirectMail said the acquisition will increase its capacity by more than 500,000 pieces per day and boost its ability to produce multi-insert packages.

Eagle Direct owner Deborah Albro will become VP-customer service and operations with DirectMail.