http://en-us.nielsen.com/main/news/news_releases/2009/march/the_nielsen_company
The Nielsen Company announced today that it has acquired The Cambridge Group, a leading growth strategy consulting firm to Fortune 500 companies. Headquartered in Chicago, The Cambridge Groupuses its intellectual capital to help clients develop growth strategies based on profitable current, latent and emerging demand. Companies implement these strategies by aligning differentiated supply against the most profitable demand in their markets.