Friday, March 13, 2009

Digital Signage To Rise 33%

As some out-of-home companies look to digital signage as a growth opportunity, research shows the business will grow at a 33% clip in the United States this year.
The figure from ABI Research covers infrastructure aspects from hardware to maintenance; it does not cover the advertising wild card.
Aima said: "Although digital signage technology promises increases in sales and revenue, such growth is not immediate. The investment in installing a network can still be very high, depending on the number of sites and the cost of the other components. Yet, businesses with ready access to capital may see a real opportunity here."