AutoTrader to buy VinSolutions

http://www.bizjournals.com/atlanta/news/2011/05/18/autotrader-to-buy-vinsolutions.html

AutoTrader.com plans to buy auto dealer software provider VinSolutions for an undisclosed sum.

The deal is expected to close by mid-June.
Overland Park, Kan.-based VinSolutions provides Customer Relationship Management, Internet Lead Management, inventory management tools, dealer websites, sales management and desking tools, social media and direct targeted marketing campaign tools.
VinSolutions will become a subsidiary of Atlanta-based AutoTrader.com. It will keep its Overland Park headquarters and its management team led by CEO Mike Dullea and Chief Technology Officer Matt Watson.
"We are thrilled to acquire VinSolutions and add it to our best-in-class portfolio of dealer software solutions companies," said AutoTrader.com President and CEO Chip Perry, in a statement. "Over the last few years, the online marketing and dealer software solutions space has continued to grow and thrive which has been important to dealers' success, but at the same time it has become increasingly challenging and cumbersome. VinSolutions will further ramp up our dealer solutions product suite to provide dealers with a simpler, more functional one-stop-shop solution of Internet marketing software tools accessible by the dealer through a single sign-on tool."