Friday, July 9, 2010

Agencies Roll Up to Form BlueGlass

http://mediadecoder.blogs.nytimes.com/2010/06/22/agencies-roll-up-to-form-blueglass/?ref=technology

Four agencies that specialize in Internet marketing are joining forces in a roll-up to form BlueGlass Interactive.

BlueGlass, based in Tampa, Fla., is being created by the combination of 10e20, Search and Social, Infinitenine and Brent Csutoras Inc. BlueGlass will have offices in four cities and 40 employees working on accounts with billings estimated at $10 million.

Clients of BlueGlass will include Intuit, NBC Universal, Thomson Reuters and Yahoo.
Seven executives from the four agencies are coming together at BlueGlass. Chris Winfield, president at 10e20, will be managing partner and chief marketing officer at BlueGlass.