Accenture acquires Fjord

http://adage.com/article/agency-news/agencies-accenture-s-invading-turf-big-time/241338/

Accenture is trying harder than ever to give agencies a run for their money, as evidenced by the consultant's latest buy, London-based design firm Fjord.

Terms of the deal were not disclosed. The move is part of Accenture's effort to bolster its design chops as it takes on more digital work for big marketers, such as luxury automaker BMW.

Olof Schybergson, Mark Curtis and Mike Beeston founded Fjord in 2001 in London and have expanded its headcount to about 200 employees. The firm has offices in the U.S. and Europe. Clients include the BBC, Citibank, Harvard Medical School, Nokia, PayPal, Qualcomm and Telefónica.